Authority Networks Blog

Get expert advice on research, how-tos, and insights into digital marketing.

Schema.org Markup for Holiday Hours

Schema.org Markup for Holiday Hours

Labeling your business’s operating hours in structured data (Schema.org code) can be a great addition to your website as search engines, such as Google and Bing, continue to utilize structured data more and more in their search results pages (SERPs). But what do you...

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What Happened to the Google Carousel Feature?

What Happened to the Google Carousel Feature?

Google Updated the Carousel in Local Search Results For the first time since its release in 2013, Google has officially updated and changed the look of their "Carousel" feature in local search results. Not only did Google change the design of the Carousel, they...

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Desktop vs Smartphone (Mobile) Search Results

Desktop vs Smartphone (Mobile) Search Results

How to Target Both Desktop and Smartphone Users in Search   Recent online advertising research studies for 2014 are showing that mobile ad spend is on the rise (with an estimated 83% increase) and desktop ad spend is hitting negative numbers for the first time,...

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How to Get the Most Out of Your Online Reviews

How to Get the Most Out of Your Online Reviews

How Customers Determine Your Online Success   With the rise of smart phones, mobile devices and local search, online reviews for local businesses play a huge role in conversions for searchers and potential customers alike. If you're a local restaurant or business...

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