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How to Implement HowTo Schema

How to Implement HowTo Schema

HowTo Shema.org structured data can increase your chances of having your how-to related content of appearing with a rich result in Google's search results pages (as well as Bing and Yahoo). Having your website appear with a large rich result can greatly increase your...

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Schema.org Markup for Holiday Hours

Schema.org Markup for Holiday Hours

Labeling your business’s operating hours in structured data (Schema.org code) can be a great addition to your website as search engines, such as Google and Bing, continue to utilize structured data more and more in their search results pages (SERPs). But what do you...

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What Happened to the Google Carousel Feature?

What Happened to the Google Carousel Feature?

Google Updated the Carousel in Local Search Results For the first time since its release in 2013, Google has officially updated and changed the look of their "Carousel" feature in local search results. Not only did Google change the design of the Carousel, they...

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Desktop vs Smartphone (Mobile) Search Results

Desktop vs Smartphone (Mobile) Search Results

How to Target Both Desktop and Smartphone Users in Search   Recent online advertising research studies for 2014 are showing that mobile ad spend is on the rise (with an estimated 83% increase) and desktop ad spend is hitting negative numbers for the first time,...

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